Marketing and PR
Marketing and PR are crucial to a destination’s success, from delivering on brand materials for use at visitor attractions to raising awareness and driving sales through planned advertising and press exposure.
Our marketing team pride themselves in delivering creative and commercial campaigns day in, day out.
From the planning through to production, every element is refined to ensure the best possible ROI from each campaign.
The marketing team also drive customer engagement at relevant touch points with on brand messages and materials from start to finish - from engaging on social media to delivering anticipation messaging at a venue and completing the customer journey with pre and post-visit emails.
The team ensure they are always up to date with the latest marketing trends and are constantly developing as a team through training, seminars and webinars to be at the top of their field.
Vibrant Partnerships provide a research and insight service, to support initial viability assessments for new business ideas, maximising the value of data held within systems and use of national data sets such as Sport England tools.
White Water Centre in France
Vibrant Partnerships were approached by a consultancy firm based in France, requesting detailed operating information about the Lee Valley White Water Centre due to our knowledge and expertise in water based venues. We provided information for an economic study they were producing for a white water centre in the Ile-de-France region to support their business case for the centre.
Our experience of running a successful legacy venue that is community focused and commercially driven demonstrated how a similar venue could be managed and how they could optimise their business model.
They found the report invaluable for the potential development.
If you’re looking for marketing support or consultancy our experienced and knowledgeable team can help with everything from campaign planning to annual plans, implementation, social media management, design and production and more.
Our team have over 15 years of experience in marketing across a broad range of sectors from tourism and leisure to education and travel.